The Creative Brief

The Challenges

The Outcome

To deliver the project, I created a mobile web page that sought to address the deep benefits of why an undergrad would want free Cheetos for four years: snacking, long-lasting, cost-effective, and shareable. 

Create a landing page featuring a Cheetos University giveaway geared towards undergraduate college students who value savings and convenience. 

For this project, the challenge was to create a web page in the Cheetos brand voice that would compel college undergraduates to enter to win free Cheetos throughout the entirety of their undergraduate years.