The Creative Brief

Entrepreneur and podcast host, Candy, was hosting her first 2 day live virtual summit for aspiring and new entrepreneurs between the ages of 25-50. In it, she interviewed 20 leaders in the field of business and entrepreneurship to get their take on how to grow and scale a business.

For the summit, her main goal with the copy was to get email sign-ups for the summit on the landing page with a secondary goal of upselling an all-access pass with some bonus content to attendees. 

The tone of the copy is big, bold, and fun while still exuding professionalism. 

Client love

"Cassidy was an absolute life saver..."

"I just hired Cassidy Poe Creative to help me when I was in a mad dash rush putting together this summit with top names and high caliber people in the industry - it had to be top notch. I hired Cassidy with no time, resources, with a strict deadline and high pressure event and she came through in the clutch. Run! Do not walk to hire her!"
- Candy Tolentino, Founder/CEO Better Life Experiences, EEAZE Podcast Host